Introducing...BALMEX® with ActivGuard™

...the newest diaper rash treatment for your baby that provides better protection from diaper rash.

Like any good mom, you want to protect your baby's bottom from rash and irritation. Now Balmex® makes it easier to protect and care for your little bundle, thanks to its newly developed formula with ActivGuard™, a new dual-action formula to both treat and prevent diaper rash.

With its patented* blend of ingredients, Balmex with ActivGuard™ now actually neutralizes the irritants found in dirty diapers and you can only get ActivGuard™ from Balmex. This marks a major advance for treating and preventing diaper rash with a non-prescription product.

So, only Balmex
• is clinically proven to reduce redness in ONE diaper change, and
• provides New ActivGuard™ protection to neutralize irritants in dirty diapers.

The addition of ActivGuard™ to the Balmex® traditional zinc oxide formula has created the first ever combination of zinc oxide plus three soothing botanicals and the skin nourishing vitamins B5 and E for the effective prevention and treatment of irritation caused by diaper rash. You cannot get this from any other diaper rash product. Balmex® with ActivGuard™ provides the protection you need to control and eliminate diaper rash to keep your baby healthy and happy.

Developed by a pharmacist and recommended by pediatricians, Balmex® products begin to work immediately on contact, treating diaper rash and other minor irritations while soothing baby's skin and helping to prevent those conditions from recurring. No wonder moms like you have trusted Balmex® for more than 50 years!

Fight irritation. End the red. Use Balmex® instead.

*patent filed and pending